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Evergreen Assets: The "Do The Work Once, Reap the Rewards Again and Again (and Again!)" Content Marketing Ecosystem (Small Business Books from John Lamerton)
Item #: 252035540

Evergreen Assets: The "Do The Work Once, Reap the Rewards Again and Again (and Again!)" Content Marketing Ecosystem (Small Business Books from John

Item #: 252035540

BND 52

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What Stands Out

Content Longevity
Provides a framework for creating content that continuously delivers value over time, allowing small businesses to maximize their marketing efforts without repeated investment.
Streamlined Process
Offers a systematic approach to content creation, making it easier for small business owners to produce effective marketing materials with minimal ongoing effort.
Scalable Strategies
Equips readers with adaptable strategies suitable for various business sizes, ensuring that even small enterprises can achieve significant marketing outcomes with limited resources.

Product Details

Shop Evergreen Assets: The Do The Work Once, Reap the Rewards Again and Again (and Again!) Content Marketing Ecosystem (Small Business Books from John Lamerton) online at a best price in Brunei. 1915222044
Publisher Big Idea Books
Publication date 31 Oct. 2023
Language English
Print length 296 pages
ISBN-10 1915222044
ISBN-13 978-1915222046
Item weight 513 g
Dimensions 15.84 x 2.18 x 23.46 cm
Part of series Small Business Books from John Lamerton

Who Should Buy?

Suitable For
  • Small Business Owners

    Ideal for entrepreneurs seeking to implement efficient content marketing strategies for sustained business growth and visibility.

  • Marketers

    Beneficial for marketers looking to enhance their content marketing skills and develop a long-term marketing framework.

  • Content Creators

    Useful for bloggers and content creators aiming to maximize the value of their content through strategic marketing approaches.

Not Suitable For
  • Established Corporations

    Larger companies with complex marketing structures may find the content marketing principles less applicable to their needs.

Product Description

Evergreen Assets: The "Do The Work Once, Reap the Rewards Again and Again (and Again!)" Content Marketing Ecosystem (Small Business Books from John Lamerton)

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E-commerce Editorial Review

Evergreen Assets: The "Do The Work Once, Reap The Rewards Again And Again (and Again!)" Content Marketing Ecosystem provides a fresh perspective on building sustainable business strategies. John Lamerton guides readers through six essential evergreen assets, making complex business mechanics accessible and actionable. Readers consistently remark on the unique blend of humor and practicality, noting how the book transforms traditional content marketing principles into tools that inspire immediate action. Many have praised how relatable and honest John is, emphasizing his acknowledgment that he doesn't have all the answers, but knows the right resources to recommend. This openness, combined with actionable steps, makes it a valuable read for both new and seasoned entrepreneurs.

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Pros

  • Easy-to-understand content with actionable tasks
  • Humorous writing style keeps it engaging
  • Provides practical advice for small businesses
  • Covers essential evergreen assets for growth
  • Honest insights without overselling strategies

Cons

  • Some concepts may not apply to niche businesses

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